Entrepreneurship

This specialization track covers the conception, design, organization, and management of new enterprises. Go from opportunity identification through to launch, growth, financing, and profitability. With guidance from Hult's professors, along with insights from current startups and investors, you’ll develop an entrepreneurial mindset and hone the skills needed to develop a new business or idea with potential for growth and funding. You can also identify and pursue opportunities for growth within an organization.

Specialization skills include:

Social enterprises are a fascinating approach combining market mechanisms of traditional profit-oriented firms with the social impact objectives of non-profit organizations and charities. In this course, you will learn about social enterprises and challenges in social entrepreneurship such as mission statements, social impact metrics, leadership, business models, growth, competition, and financing. You will apply skills and knowledge gained on social enterprises towards participation in the Hult Prize Challenge and designing a social business venture.

All businesses need sales and marketing, and for new ventures, it's the difference between flourishing and failing completely. This course covers marketing topics such as identifying target customer segments, gaining initial trial, and building brand and customer loyalty as well as sales topics such as a go-to-market plan and managing a sales pipeline.